Do Your Customers Love You? Let Them Count the Ways.
Posted on 02/14/2011
They love you, they love you not. It’s Valentine’s Day and last week we demonstrated how you can show your customers some love. Now you should explore ways to gauge customer satisfaction and determine if the work you’re putting into the relationship is yielding results. Here are some ways to get inside your customers’ heads.
Where’s this relationship going?
Once you’ve determined what you’re going to ask, you need to plan a distribution method. You could provide a survey with every transaction, mail a postcard or conduct an online survey. Whatever you do, make sure you’re actually using the results to improve your customer service.
Make your relationship public.
Share the love.
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