6 Strategies to Spice Up Your Social Media
Posted on 05/28/2018
Ardath Albee, CEO of Marketing Interactions, once said, “Social media can provide a conversational extension to a B2B company’s nurturing programs. Social Media gives us the opportunity to humanize our communications and make our companies more approachable.” Social media is not simply about putting content out into the world, but rather about listening, engaging and building relationships with those who are already there.
In today’s world, if a business is not on social media, it can easily fall by the wayside as technology advances. However, being on social media is simply not enough; as Ardath Albee says, social media should be about making a company more approachable through direct and appropriate marketing. Today, we discover how social media marketing can impact a business by exploring six strategies to spice up your social media.
1. Use hashtags.
2. Engage with video.
3. Utilize memes and GIFs.
4. Tell insider info.
5. Share customer photos.
6. Stay on brand.
Social media should be a critical component of your business’s marketing strategy. Use these six tips to spice up your social media and see how your business can grow.
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